2009 February > Garrett B. Gunderson

The Core of the Cows

9 Myths About Money & Prosperity

Myth 1: Scarcity Should Drive The Marketplace

The marketplace is driven by the notion that resources are limited and the world is a zero-sum game: anything that another wins is no longer available to all others. But this simply isnt true. We must put value on people, not things. We should seek win-win situations, not win-lose. Abundance, expansion, and reproduction is the natural state of the universe. Even if resources are finite, scarce resources plus human ingenuity equals abundant resources.

Myth 2: You’re In It For The Long Haul

Were told to accumulate wealth by letting our investments sit forever, such as with a 401K, to diversify, invest according to our risk tolerance, and never to utilize our principal. In a few decades, our investment should have multiplied so many times that we can live off the interest. So why is it a failed concept? Its based on gambling, not investing. Further, this type of investment is often based on a calculation that doesnt always add up. Plus it severely limits productivity by teaching that we have to wait 30 years to enjoy life; it is based on the misguided hope of futurism rather than maximizing the present, creating a dilemma that leads to inaction or limited action.

Myth 3: Financial Security

Security is perceived as coming from financial products, the government, corporations or health and retirement benefits. However, this type of thinking is destructive and debilitating because it leads to an entitlement mentality. It keeps us working in conditions that dont bring us happiness in the name of security, and it gives us a false sense of peace and security that we come to depend on.

Myth 4: Money Is Power

On one side of the money coin, were told one must have assets to build on, otherwise theyll remain stuck. But this runs contradictory to the belief each of us can create value and capitalize on our ideas, energy, or non-financial resources. Broke people think they need to start with money in order to end up with money, so they remain broke. This is why they gamble so much “ they have nothing, so they want something for nothing, from nothing. On the other side of the coin it is essential to realize money has no intrinsic value — to hate it or love it doesnt make money good or bad. The phrase œMoney is the root of all evil was perpetuated by a misunderstanding of biblical quotes and solidified by the belief that capitalists exploit workers. If money is a tool of production, used to facilitate efficient and effective exchange, then how can this even remotely be evil? The myth is paralyzing us because we want more money but are afraid to pursue it; and it turns our brains off when we settle for the lie that money isnt important.

Myth 5: High Risk Equals High Returns

There are no inherently risky investments; there are only risky investors. People make an investment safe or risky. Everything carries risk if we arent educated about the investment. And who defines whats risky “ for whom? Never accept the propaganda that you must be willing to stomach high risks in order to achieve high returns. The truth is, the better you can mitigate your risks to near zero, the higher your returns.

Myth 6: Self-Insurance

Too many people believe in only buying the minimum insurance coverage with the lowest premiums, and to stop carrying various insurance once we accumulate enough assets to be self-insured. But what should be done, for peace of mind and maximum protection, is buy all the insurance you can get. The more assets you have, the more insurance you need.

Myth 7: Avoid Debt Like the Plague

People are not taught the true definition of debt. Not all borrowing is debt. Debt is a function of assets minus liabilities, where if there are more liabilities than assets a person would be in debt. So it is a function in relation to the corresponding asset that you have when borrowing. Going in to credit card debt to support an out-of-control consumer addiction would be misguided and would create debt. Bottom-line, its okay to owe money if theres a greater or equal asset acquired through borrowing.

Myth 8: A Penny Saved Is A Penny Earned

We too often base our decisions on price, much to the exclusion of all other factors. Instead, we should look at other factors such as value “ both of the product or service to our lives and of how its creation gives value to society at large. Price is certainly a factor to buy or not, but we should still compensate the manufacturer for the value we will receive, according to our perception, rather than to win at their expense by getting them to lower the price.

Myth 9: It’s All About The Numbers

We make too many financial decisions by numbers. The problem is numbers alone can lie and dont often tell the whole story. Stats can be presented in any way and given any context in order to convince people of things. But stats are a trivial part of reality at best, and more often than not are considerably misleading.

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6 Ways To Combat Wealth Myths

The first step to overcoming myths, obviously, is to become aware that they exist, to identify them, and to raise our conscious awareness of how to deal with any financial teaching that we encounter. 

The formula for overcoming money myths is offered in six steps: 

1.      Ask the right questions, such as:  Who has a vested interest in what’s being proposed to you:  Is this really in alignment with my best interests?  What level of control do I have with this proposition?  What are the opportunity costs of this approach? 

2.      Know your interests.   Analyze all of the implications of a proposed investment, and see how they align with your interests, values, and your vision of your ideal life.  When we have precise visions of what our lives are about, and a clear sense of our Soul Purpose, we can see through any proposal that is not aligned with principle and our purposes. 

3.      Understand the “value proposition.”   You must weigh every financial option on several merits.  If you’re unable to see how value is being created, the chances are high that you’re dealing with a myth. Before you rush, under pressure, to act on a hot stock tip, determine exactly how value is being created, and how it will be sustained.

4.      Apply the teaching universally, in as many contexts as possible.   If something is clearly wrong and ridiculous in one context, the chances are good that it will be ridiculous in any other context.  An excellent way to test if a financial teaching is a myth or not is to apply it to any other area of your life and see if it holds true.  For example, would you parent a child the way you deal with a 401K?  Imagine raising a child by just throwing money at them, feeding them systematically, letting daycare have almost full control over them, and not thinking much about how they are performing until they’re fully raised and it’s too late to do anything about it if things have turned out badly.  Of course, it wouldn’t work out very well (but it would be okay since everyone else is raising their kids that way too). 

5.      Identify the impact that, living the teaching will have on the fulfillment of your “Soul Purpose.”   The ultimate end of every one of our decisions-financial and otherwise – should be to get us closer to finding and living our Soul Purpose.  Our Soul Purpose is the reason that we were born. It is the thing that brings us the most joy and creates the most value for others.  It is the development of our full potential.  It is what causes us to reach far beyond the mediocrity of social agreements. It is what gets us beyond a normal life to live extraordinarily. 

6.      Commit to always seeking every educational opportunity possible throughout your entire life.   One of the best ways to cultivate the ability to see through myths, recognize them for what they are, and then to break through them is to be constantly increasing our knowledge.  The more we know, the more content we have.  The more complete our knowledge is, the better informed are our decisions.  For example, the more an entrepreneur knows about historical cycles, her market, her product and/or service, her customers and how to run her business, the less risk she is exposed to and the more profitable she can be. Ignorance is perhaps the highest risk of all.

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Quickly Killing Sacred Cows

Concise Keys to Living a Life of Prosperity 

 

Financial Bondage

“This ideal world will never be realized as long as we are in financial bondage, both because of our personal choices and because of social myths concerning finances.  The way out of financial bondage is easier and closer to home than it may seem at times.  The power to kill the sacred cows of social myths is within us, and the power to become financially free is through our personal choice to be personally responsible, not in some amazing financial product or hot stock tip.”

 

Happiness Beyond Material Things

“If we want to prosper, we must learn that happiness does not strictly come from material things.  We must become aware that happiness comes from inside of ourselves, and nothing external can dictate our lasting happiness. Taking responsibility for and shaping our beliefs and habits is the first step towards happiness and prosperity.  The irony is that the healthier our beliefs are, the more material things flow through our lives, and the greater happiness we experience.”

Prosperity Is A State of Mind

“When we understand that people, not things are the real assets, we naturally stop placing so much value on natural goods. We have less of a tendency to base our sense of self-worth on how much stuff we have.  We find more happiness in relationships than we do in homes, cars, and boats.  We realize that prosperity is more a state of mind than it is net worth on paper.”

 

You Control Your Fate

“It’s natural for us to find things outside of ourselves to blame and to attack when things go wrong.  All of us do it or have done it.  But if

America is to remain free, and if her citizens want to prosper, then we must stop believing that financial security is a result of things outside of ourselves or beyond our control.”

Live In Abundance Over Scarcity

“Scarcity results in a competitive approach to economics and personal finances.  If resources are limited, and another’s gain results in my loss, then I must compete with that person for all available resources.  Competition results in hoarding.  If another’s gain represents my loss, then I must never give up anything I possess or own, because once it is transferred to another, I have lost all value that comes from activities and possessions that cost money and the increased satisfaction that comes from exchanging something we value for something we value more.  The opposite of competition is, of course, cooperation and interdependence.  When individuals bring unique skills and talents to a combined project, the total value of that project increases at a greater rate than the values of those people working individually on separate projects.  This is how we create an infinite economic pie.”

 

High Risks Are Not Needed For High Returns

“Behind every investment is people; understand the people and you understand the investment.  Be a wise investor and wise investments will follow.  Never accept the propaganda that you must be willing to stomach high risks in order to achieve high returns.  The truth is exactly opposite – the better you can mitigate your risks to near zero, the higher your returns.  There is, in fact, a direct relationship between risk and reward, but that relationship is what banks and other financial institutions practice themselves, not what they want the public to believe. They teach the propaganda in order to transfer their risk to end consumers – the more risks consumers take on, the less banks have to.  It may be a brilliant strategy on their part, but it’s a crippling fallacy on our part. If we want to prosper, we must learn how to reduce our risks and simultaneously raise our returns.  This is done by recognizing that we as individuals are our most important assets, and taking the time and effort to increase our human life value through education.”

Your Soul Purpose

“Selfish people never reach their full potential. They’re so concerned about what they can get from others that they never think of what they have to give.  It is precisely what we have to give that results in the development of our whole being.  Our Soul Purpose is all about what we have to offer to the world, not what the world has to offer to us.  As long as we’re more concerned with getting than giving, we will never find and live our Soul Purpose.  We will never love and serve others in meaningful ways.  And consequently, we will never receive what we have the potential to receive, because there is a direct correlation between what we give and what we receive.”

 

Financial Myths Come From The Great Depression

“The question arises, “If most of what we’re taught about money is false, then why are these monetary lies so prevalent, and where do they originate?’  I believe that most of the myths about money that we are taught today originated in the Great Depression, are solidified by financial institutions that have a vested interest in keeping the public ignorant of the principles of true wealth creation, and are spread through the misconceived advice of well-intentioned family members and friends.” 

Financial Freedom Is Within You

“Above all else, I want people to stop looking for solutions outside of themselves and instead turn inward to find their personal power that so often lies dormant and undiscovered. I want people to see that financial freedom is within their grasp and is something that they can control. No matter how broke we may be in our physical world, we can focus on increasing the quality of our mental and spiritual lives, which will then be reflected in our physical world. I invite you to question and analyze the traditional teachings about finances and see if they bring you closer to or take you further away from being all that you have the power to be.”

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Emotional Philosophy/Premise

What is your philosophy around emotional wellness? Have you articulated it? I want to share my thoughts in order to jog and createa conversation for you to develop your own.

PREMISE
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E-motion is energy in motion. When it comes from abundance it is empowering and allows for growth or peace. When it comes from scarcity, it is irrational and limits growth and creates fear. It is critical to be aware of emotions so they do not make an unconscious choice for us. There are strong-force emotions and weak-force emotions, it is important to feed the strong-force emotions and starve the weak-force emotions.
When emotions come along due to an attachment to outcome, it is imperative to surrender the negative emotion to God and to recontextualize the situation, forgive either the situation or self, and choose the next best choice available.
When the spiritual discipline of non-attachment is understood and is a way of life, the favorable conditions to be fully engaged and impacted by the heart is available.
An emotion is an indicator but doesn’t necessarily represent truth. It is merely our veiw of the world.
A gut feeling is something to consider. It is skillful doubt that is useful to listen to before moving forward, it creates an awareness and is a gift.
To make something sacred, is to give up a lesser emotion for a greater emotion.
Divine Will ignites the emotions of confidence, passion, and connectedness to source.
Meditation and the Power Hour create favorable conditions for abundant and passionate emotion.
Compassion, kindness, passion, excitement, humor and laughter, joy and love are powerful and empowering emotions. Love is the greatest of emotions.

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Health Philosphy/Premise

One of the most difficult things for me is to consistently eat healthy and workout even when I am traveling.  Many that are close to me think I eat so heathy, where others have seen me at my worst where candy becomes my main diet.  I have to be deliberate and have massive accountability to be the proper steward of my body and my overall health.  This so valueable for me to share my thoughs on health and where I work from in my life.  I hope you find value in this too.

PREMISE
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This is who I am and what I stand for in health and fitness.
When I am healthy and active, I perform and feel better in all areas of my life.
Health is an essential key to my happiness.
Health is an important part of my self-talk and confidence.
Energy flows from a healthy body.
No matter what is going on in my life, I can always find the time for health.
There are healthy foods that are also enjoyable and a real treat to eat.
I am more powerful than my body. My body is a tool that I am able to manage through exercise and the proper nutrition.
I have all that is necessary for optimal health.
Physical health is one of the tracks of wealth. To be wealthy, health must be intact.
I am a steward of the temple that God has blessed me with. My body is a tool for me to express my Soul Purpose, I therefore produce more energy/burn calories than I consume/intake of calories.
90 percent is perfection in my exercise and nutrition programs.
Prepardness and education are the only required ingrediants to healthy eating and living.
Having proper health, I can be a great example to others and live with more energy, passion and clarity.
There is an abundance of strength available to me when I am harmony with the principle of physical well-being.
Exercise releases endorphins and creates a space to reduce stress and be more productive in all tracks of wealth.

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Love Relationship Philosophy/Premise

I don’t want any of my thoughts to be any replacement for your own.  But I feel that sharing some philosophy can create space for others to do the same for themselves and can just initiate the process of articulating and brainstorming the most critical components of life.  With that said, here are some more of the Lifebook workthat I have articulated during my time in the program.  For many of us, this is already within, but writing it down and sharing it brings a new life and additional accountability to manifest our ideal life.  This post is very personal, but I want to be transparent in order to create additional accountability for me and possibility for others to create their own premise in this important category of life. 

PREMISE
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Spending time and money on my love relationship is a gateway for the intention and the attention to match the desired result of love and intamacy.
We all feel loved in different ways, Carrie loves quality time and as I spend quality time I feel close to her and as she feels close to me we have a great relationship.
I believe in giving a good time, not just having one.
Great intimacy begins with the first interaction or words of the day, not just the act itself.
Being playful, flirtatious, and kissing all the time is a great way to show love and have fun.
We are an example to our kids of how love can be expressed.
I provide conrfidence, security, and a space for communication in order to for Carrie to feel loved.
We are a family, a partnership that is a wellspring/fountainhead of joy.
When I am happy in my family life I feel peace and am able to be more powerful and joyful in all other areas of life.
Love is a verb and I must be loving and create favorable conditions for a believeabe love.
I create space of honesty and where we feel free to fully express ourselves.

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Six Counterintuitive Ways For Entrepreneurs To Trump a Tough Economy

Hard economic times provide excellent strategic opportunities for entrepreneurs who are willing to buck conventional wisdom. 

Hundreds of successful entrepreneurs currently rely on Garrett B. Gunderson to help guide them on unconventional paths to business and personal success.  Here is what Garrett is currently advising his clients:

     1. Raise Salaries.
     2. Spend More.
     3. Meet Less.
     4. Stop Saving for Retirement.
     5. Put All Your Eggs in One Basket.
     6. Go Back to School.

1. Raise Salaries

When so many employers are reducing their workforces and cutting salaries, step up by showing your employees how much you value Human Capital and give them raises.  Employees, contrary to conventional accounting wisdom, are assets, not liabilities.

Savvy entrepreneurs recognize that each dollar invested in raising salaries during economic hardships leverages the loyalty and productivity of employees far more than handing out comparable raises during boom times. 

Now is the time you need to get the best out of your people.  Increasing their salaries demonstrates strength, vision, and importantly, gratitude for their contribution to your success.

2. Spend More 

Some great bargains are available now, for those who have the courage to nab them.  Many assets are undervalued and can be acquired at discounted prices, be they inventory, fresh hires, office supplies or even real estate for future expansion.

It is far more conducive to wealth creation to focus on increasing your production, rather than on slicing your expenses.

Spend where your money will have the most impact. 

3. Meet Less. 

Control freaks meet.  In good times, this inefficiency is easily glossed over.  But now is the time to empower your people, set clear expectations and boundaries, and then get out of their way.

Instead of sitting around in meetings talking to one another, encourage your employees to get out and improve contacts with customers and vendors.  Your team members can’t spot any market opportunities passing time in your company conference room.

4. Stop Saving for Retirement 

The best pension plan is simple: be successful.  Although qualified plans are sacred cows, you can’t afford to lock your money up in retirement plans now when liquidity is so essential. 

Ultimately, your business is a far better investment than a 401(k) anyway, especially since it can provide ongoing cash flow without the worry of depleting principal. Invest in yourself and in your business. By improving your liquidity, you’ll have cash to fund your enterprise and seize opportunities created by the economic dislocation of others.

5. Put All Your Eggs in One Basket 

Let others worship at the alter of diversification.  Now is the time to take a long, hard look at your business’s core reason for existing – its so-called Soul Purpose – and focus all your resources and energies on it.

Who are you?  Why do you exist?  Who do you serve?  What can you be the best in the world at?  Stay true to yourself in hard times and shed the excesses you’ve allowed yourself along the way.

6. Go Back to School 

Forget what you think you know about business, marketing and the economy.  The world is constantly changing and fortune-makers will use slow business periods to bolster their education and leadership skills. 

The most successful entrepreneurs I know are those who are constantly reading, attending seminars, engaging with mentors, and exposing themselves to new adventures and ideas.   This is even more imperative when the difference between those who weather the economic storm and those who don’t may well be the extra edge and contacts that continuing education provide. 

Conclusion 

While others are downsizing, cutting back, floundering, and desperately trying to diversify, you should be building your people, spending more money on the right things, thriving by being on the cutting edge through education, and maintaining laser focus on what you do best.  

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Healing Economic Wounds

How To Influence the External Economy With Internal Decisions 

Every expert in America agrees that our economy is under serious strain. We even hear speculation that the U.S. is headed for another Great Depression. The government bailout of Fannie Mae and Freddie Mac will cost taxpayers $5.3 trillion. The proposed $700 billion bailout of other notable financial firms is a Band-aid approach to a gaping-wound quandary.

So what is the long-term solution? Does the current crisis represent the end of

America as we know it? What can you do to contribute to a more secure and prosperous economy? Is it possible for you to prosper in economic downturns?

The first step to identifying solutions is to accurately diagnose the problem. While the reasons are diverse, our current predicament is the product of three primary factors, on three different levels: 1) the government manipulates the economy with the money supply, creating artificial demand and warping natural market forces, 2) corporations have been guided by shortsighted greed, and 3) average Americans consume more than they produce.

Since corporate behavior and government policy represent individual action, the only long-term solution to

America’s economic woes is for individuals to be the change they wish to see in the world; to focus more on their internal economy than on the external economy.

 

Internal v. External Economy 

The external economy represents everything outside of you: GDP, the Federal Reserve, international trade, supply and demand, manufacturing, etc. Your internal economy is the sum total of the value you offer to others minus the factors that limit your production. It is your human life value—your knowledge, skills, abilities, relationships, confidence, etc. It is what happens within you that determines your material and spiritual prosperity, or lack thereof.

Our pressing crisis hasn’t happened in a vacuum; it’s the result of a steady shift in culture, based on personal, internal decisions. We can blame the government and corporations all we want, but government agents and corporate executives are common Americans like you and I, doing common things. There’s little you and I can do to influence government policy during this crisis, but there’s an infinite number of things we can do to ensure security and prosperity regardless of what happens in the external economy.

Do you want to learn and grow, or complain and wallow in the misery? If you choose the former, then it’s time to grow your internal economy. But how, exactly, is this done? Your personal economy will be strengthened and vitalized by living the following five principles:

 

1. Entitlement is the enemy of prosperity. 

Stop waiting for someone else to solve your problems and give you economic security. Contrary to New Deal lies and cradle-to-the-grave propaganda the only things you’re entitled to are life, liberty, private property, and the pursuit of happiness. The government owes you nothing but the protection of your unalienable rights. Corporations can give and take benefits as they please.

 

Your suffering during hard economic times will be directly proportionate to the degree to which you feel entitled to “security” and benefits from any person or institution. You’re entitled to the fruits of your own labor and ingenuity—nothing more or less. Don’t abdicate your responsibility to prosper to funds that you don’t understand, investments that you can’t control and that are not collateralized, and managers that you don’t know. Take full responsibility for your money and your life.    

2. Produce more than you consume. 

The average American—while complaining about the federal budget deficit—spends more than $1.20 for every dollar that he earns. Contrary to the crippling myth that “consumer spending drives the economy,” production drives the economy. Production—creating value for others in a way that they compensate you for it—is what gives any individual or entity the ability to consume.

You can’t control government spending. But you can control your own. Spend less than you earn. Never, ever borrow to consume. Pay off consumer debt as fast as you are able. Cut up your credit cards if that’s what it takes. Increase your production through education, better marketing, a career change, etc. Save and invest ten percent of your income. Do whatever it takes to ensure that your home economy produces more than it consumes; this is the best way to fight inflation.

3. Value creation comes before desire fulfillment. 

Who has more money—you, or other people? Obviously, other people. How can you get others to give you money? By providing something to them that they value more than their money. Greed and selfishness are at the basis of so many of our current problems. The wise understand that they can only get what they want by first focusing on what other people want; they are still self-interested, but they are not selfish.

What do you have to offer that other people want? What suffering exists in the world that you have the ability to alleviate? What do other people need and how can you provide it efficiently? Dollars follow value—creating value for others is the only legitimate way to meet your own needs.

4. Integrity is worth its weight in gold. 

Corporate executives are being caught in lies like flies to honey. But what about you? Are you going to unfairly take advantage of others in the name of “Everyone else is doing it?” Or will you take the road less traveled and be a person of your word, a person who others can trust in and rely upon? Does your private life reflect your core values?

When times are hard, people look for stability. Integrity provides stability of character, drawing others toward you. Integrity alone is a magnetic marketing tool and will boost your ability to influence and serve others, and therefore profit in spite of crises.

5. Find and live your Soul Purpose. 

Soul Purpose is your unique set of talents, abilities, values, and passions applied productively and effectively, making tremendous impact upon the world and bringing the highest levels of joy and fulfillment to you and everyone you touch.

You were born for something wonderful. Are you doing it? Do you love to get up every morning? Are you energized by your career? Does it continually stretch you to achieve your fullest potential? Are is it time for you to choose something different?

Prosperity is much more than dollars, investment accounts, and toys; it’s the internal joy that you experience by applying your best work to pressing problems. Soul Purpose is the best long-term investment.Find what you were born to do and do it—your prosperity will increase exponentially.  

The problems we face are big—which means that there’s now more opportunity than ever to create value by alleviating suffering. Big problems require bigger solutions, and bigger solutions pay bigger dividends. The positive side of the financial meltdown is increased awareness; there is now enough pain for us to course-correct and overcome the economic myths of the last century.

The solution isn’t to elect new leaders any more than changing drivers on a broken car makes the car run better. The solution is for common Americans to reform the economy from the inside out by eliminating the entitlement mentality, producing more than we consume, creating value for others, developing impeccable integrity, and living Soul Purpose. If you don’t know what to invest in—especially during hard economic times—your best bet is to invest in yourself through education. After all, the external economy is nothing but a reflection of the aggregate of internal economies.  

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Spiritual Philosophy/Premise

The most critical philosophy in my life is below.  I do not always have full clarity and have to re-focus, but as I am in alignment in my spiritual life, I have clarity, power, passion, and joy.  Once again, this was an exercise of the foundation that I did in Lifebook.

PREMISE
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The highest plane of potential is the spiritual plane. Soul Purpose is Divine Will and our mission on this earth. It is a combination of our God-given talents, abilities, natural proclivities, and core characteristics that when combined for our life’s mission ultimately cultivates passion.
There are natural laws that govern the universe. The most important of which is the Law of One, we are all connected, it all goes back to God and we tap into the Source of all life force energy. Our level of consciousness determines our behaviour and level of happiness. We become more spiritually connected as our consciousness increases-the path of enlightenment.
There is personal will and Divine Will- In the end one of two things happen: we either say to God “thy will be done” or God says to us “thy will be done.”
Life is an expression of Love to varying degrees, Agape is love of God. This unconditional love is the clear breath of peace yet power that I want to know always in all ways. There is a sacred path that exists in the evolution of consciousness. Earth is our school to remember. It is all within and we just have to fully connect to remember. Spirituality is the individual expression of energy through consciousness.
We must have faith to align with natural laws and Divine Will. God provides light and as we align with his light we can express spritiual power.
We are one, everything is perfect, our Soul Purpose is Divine and as we follow Divine Will we find our Soul Purpose.

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Parenting Philosophy/Premise

I recently became great friends with the founders of Lifebook- Jon and Missy Butcher- mylifebook.com.  This is a great program that resonates with me, especially with the foundations and beliefs of Freedom FastTrack being in alighment with that of Lifebook.  In the event we went through 12 key categories of life.  In each of these 12 categories the group would start with a premise and eventually end up with strategy.  I am going to share just one aspect (premise) of each of those categoreis in my blog to unveil some of the most key principles, core philosophy, and truely the foundation of everything I have created.  I am going to start with one very dear to me-parenting.  If anyone has any additional advice, I could use it in this area!!!

PREMISE
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It is a must to have a support structure and protection in order to provide the most favorable conditions for a child to thrive and express his/her Soul Purpose.
In creating a proper environment they have structure, yet are able to have freedom.
It is my responsiblity to educate them and to raise the standard through the excellence ethic in order for them to thrive.
Each child has their own ideas, conation, personality, and things that make them feel important.
It is important to educate children on entreprenuerism and Soul Purpose, to help them find what makes them feel most important.
Most education will come from the home. Programs like landmark and strategic coach for kids provide a great platform for kids to experience important education to bring home for further discussion.
Kids must be taught how to question, practice skillful doubt, how to continue to create, and what it means to have vision and how to bring forth the reality of vision and imagination.
Many times the best way to raise kids is to stay out of their way as long as it does not violate protection or principle.
Financial literacy is critical to a childs’ development and in understanding value creation as a means of serving and earning.
The five tracks of wealth are the focus of this education: Financial, Soul Purpose, Mental, Physical, and Social.
Experience is another great way to teach: travel, have the kids attend actual meetings, have conversations important to the family, etc.
The foundation of a happy life is having God in it. To learn about Christ’s life and to also be exposed to eastern philosophies is a cornerstone to the parenting process.
Quality time is required to teach and there are many things that can not be delegated when it comes to parenting.
Unconditional love is the ultimate foundation to all of this working.

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