Raising the Standard
I have chosen to raise my personal criteria and standard on a tool called the Risk Transformtion and Value Proposition Worksheet. This is a tool I created after some losing investments as I analyzed where I violated principle and how I could learn from it and transform those investments into something profitable. Recently I realized that most real estate that I have been involved in is not in line with my Soul Purpose. I had always believed in being productive in my businesses and storing that wealth in real estate for potential cash flow, appreciation and tax advantages. Now I am realizing that the real estate I want to own must elevate and utilize my human life value directly.
Shon Wilson, an accomplished contractor, developer, and really my personal friend, has just committed to be President of Gunderson Management. This is my real estate holding company. He is going to liquidate the properties that have any negative cash flow, regardless of tax advantage or potential appreciation. I know have a much better tax strategy than real estate- primarily make more money which is the best tax shelter in the world and also to utilize donations in a principled manner. Shon is now using his Soul Purpose to assist me and allow me to focus more fully on my Soul Purpose. This allows me to be a better steward over my real estate resources through his expertise and reporting system. This is no small task considering that I have over 100 properties.
I am not getting rid of all of my real estate though. For those of you that have been to the Engenuity and Freedom FastTrack building, this is fully engaging my passion and I have aspects that I can directly contribute to. As I mentioned in an earlier BLOG, I have also started a Foundations Insurance building in American Fork, Utah.
Shon can analyze numbers, create productive strategies, and take impossible projects to profit.